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Six months on from the launch of ChatGPT, 9 things that media companies have learned about AI
"You can imagine how my content leadership thinks about ChatGPT! But we’re going to experiment with it, and we’re going to learn from our audience too…
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Di5rupt
April 2023
The key strategy issues that media leaders are focusing on...
Re-inventing legacy brands * Local issues * Diversifying revenue sources Diversity, equity and inclusion
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Di5rupt
May 2022
AUDIO STORIES PART 2
Audio stories: The question is not whether, but how to do them
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Bonnie Brooker
AUDIO ARTICLES
Some stories just keep on giving: Converting content to audio, profitably
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Bonnie Brooker
Monetisation made easy…
Repackaging your evergreen content brings in bonus revenue
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Bonnie Brooker
Doing less with less — but doing it well — is essential, and difficult
By John Wilpers, Partner
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Bonnie Brooker
Community engagement - How to reach out & touch a reader
WILPERS MEDIA TONIC: How to reach out and touch a reader, one-to-one As awkward and daunting as it might seem to reach out and ask readers for their…
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Bonnie Brooker
April 2022
Community engagement-Reaching out and touching someone
WILPERS MEDIA TONIC: Reach out and touch a real reader, not a data sheet As rich and revealing as it is, data analytics is not the same as understanding…
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Bonnie Brooker
How to find lucrative sub-niches in your primary audience
Lurking in every audience is at least one, if not more, monetizable sub-niches
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Bonnie Brooker
Vertical Newsletters: You’re probably leaving money on the table
By John Wilpers, Co-Founder, Katahdin Media Management
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Di5rupt
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johnwilpers
November 2021
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